July 6, 2021

A new survey has found that people still aren’t willing to pay more for movies or TV because they don’t want to miss out on what they are currently enjoying.

The Associated Press reported on the findings, which were released Monday.

Researchers from research firm iSuppli found that 55% of Americans say they’d rather have more movies and television in their home than less.

The survey found that 42% of those polled would rather have four or more movies or television in the home than a single movie or TV show.

Thirty-two percent said they’d like to watch at least two movies a week, compared with 35% who said they would prefer to have only one.

Researchers said they weren’t able to find a reason for why Americans would rather watch fewer shows and movies.

But they said people could see that more entertainment was a good thing, given the economy’s recent challenges.

“This is a sign that Americans are willing to sacrifice a bit of their leisure time to satisfy their entertainment needs,” said researcher Kevin O’Neill.

“While the number of people who want to have more television or movies in their homes has grown in recent years, Americans are still willing to go to the movies for entertainment.”